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The to-do list of a new business owner can be extremely long and overwhelming. Logo design can often be pushed back or rushed because it’s hard to see a direct return on investment. However, it’s important to give logo design the time it deserves because it’s at the core of every business. It’s often the first thing a customer will see when being introduced to your business. Therefore a great logo will grab attention, make a good first impression, communicate what your business stands for, and distinguish you from your competition. It enables you to transform your business into a brand that can be remembered, talked about and identified with. It’s also something that consumers have come to expect and something that all your competitors will have invested in. So, you don’t want to be the only one without one, right?
The good news is that there are lots of online logo generators and logo design services on the market that offer an affordable solution to logo design without compromising on quality. We’ve tried and tested some of the best logo maker brands and pulled together an in-depth comparison list to help you find the right logo maker for you and your business. This article is a summary of our research and will give you some top-line information about each brand. Once you’ve made a decision on which logo design service you want to use, it might be a good idea to brush up on the basics of logo design by reading our article which goes through everything you need to think about when designing a new logo.
Now, let’s find out more about the world’s leading logo maker brands…
The Wix logo maker is really simple to use and takes advantage of an artificial intelligence logo generator that produces 100’s of relevant designs to help get you started. The DIY logo editor is really easy to use, it has a drag and drop interface and a grid function. You can make changes to the color palette, text, icons, shapes and background color.
It’s 100% free to create a logo with Wix, you only need to pay when you are happy with the design and you want to download the production-ready files. You can also get over 40 variations of your logo created that are pre-sized for various websites and social media locations like Facebook banners, social media profile pictures and much more.
Tailor Brands is one of our top-rated logo makers and for good reason! The platform uses AI to generate good-quality unique designs for a very competitive price. You can make changes to the fonts, color theme, layout, and icon using the innovative editor. It also has a neat preview feature that shows you what your update will look like in the sidebar before you load it onto the actual logo. In addition to their logo maker, Tailor Brands offer a full set of online branding tools that include a social post designer, a website builder, a seasonal logo builder, and much more.
Overall, we were really impressed with how easy it was to create a professional logo design using the tailor brands platform. It makes creating a top-notch logo yourself possible, even for a beginner designer. And the best thing is that it won’t take you ages, you can create a professional logo within minutes rather than having to wait days for a designer to get back to you.
Fiverr is the world’s largest digital service marketplace. If you choose Fiverr you’ll get a custom logo that will be 100% unique. You can use the advanced filtering system to find only relevant designers and choose a pricing package that suits your deliverables. There are over 300 niche categories on Fiverr so if you’re looking for more than just a logo, the platform will be able to connect you with a professional for almost any task you need help with.
Every project is unique, and the best thing about Fiverr is that you have access to lots of designers. It’s possible to find the right talent that will meet your budget, time demands, and style preferences. It’s the most flexible design resource on our list, the only downside is that it can be time-consuming going through all of the profiles before you decide who to work with…
99designs is another example of a freelancer platform that connects graphic designers with customers like you who are looking for expert logo designs for their business. There are two ways to get a design with 99designs. The first option is to work directly with a designer, or you can start a design contest and open up your brief to the entire freelance design community on the platform. You can also get other things designed using the 99design platform such as business cards, websites, brand guidelines, packaging design, t-shirts, book covers, and much more.
It’s one of the more premium options on our list but if your budget can stretch to it then you’ll be purchasing an industry-leading logo that will transform your business into a brand. We were blown away with the quality of logo designs submitted when we used the service and would 100% recommend it.
Designhill is a platform that hosts over 125,000 professional freelance designers and is home to a DIY logo maker that has created more than 1.8 million logos. You can start a design contest to receive logo design options from multiple freelance designers. Alternatively, you can create your own logo with a little help from an AI logo generator to find an initial concept that you can fully customize. The DIY logo maker allows you to make changes to the background, text, colors, and icon. Design Hill also offers a range of free business tools which include things like an invoice generator, barcode generator, and a profit margin calculator.
We can’t knock the level of design coming from both the freelance resource and the AI generator. Whichever route you choose, it’s possible to get a great looking logo. We found the briefing process for custom logos to be simple but not quite as comprehensive as the 99design process. However, the starting price for a design contest is cheaper with Designhill.
Logo Garden is another online logo maker website that offers both custom logo design and a DIY logo maker. Custom logo design from Design Hill starts off at a very reasonable price and will require you to answer a few questions before outlining your style preferences to make up a brief for the designers to use. Alternatively, you can use the DIY logo maker which allows you to add an icon and your business name, which you can then customize with unique colors and special effects.
We thought the logo editor was pretty basic and found that the overall design capabilities are less than average. So, it will be difficult to create an industry-leading logo design with this platform. However, Logo Garden is all about being able to create a logo in minutes, not days, and the easy-to-use logo maker certainly enables you to do that.
Brand Crowd has over 22,000 logo designs that have been hand-crafted by professional designers. You can customize any of them to create the perfect logo for your business. Just input your business name or search using a keyword to find relevant logo designs to get you started. Once you’ve selected a logo design, you can make changes to the icon, text, colors and hierarchy of features within the DIY editor. There’s also a grid feature that helps you to align the design elements so you can create something that looks professional.
The editor and designs are pretty basic and won’t win any awards. However, there is a large library of professionally designed logos, so it’s possible to find one that’s relevant to your business. Brand Crowd is great for those of you looking for a fast and cost-effective logo solution.
Choosing the perfect logo maker is often subjective and will come down to your level of design experience, your budget and the amount of time you have to create a logo. However, there’s some good reasons to explain why Wix and Tailor Brands got our #1 and #2 spots on our list of the best online logo makers.
Wix was our highest-rated brand because it has a great AI logo generator, an easy-to-use logo editor and a great value for money. Unlike other AI logo generators, the Wix AI designer asks for more than just a business name before it produces relevant logo designs. It asks about your industry and style preferences and uses this to generate designs that make sense for your business. This is a big plus because it can save you a lot of editing time! In terms of the logo editor, Wix has an unrivaled icon library and gives you the most choice when choosing the visual element of your design. The seamless drag and drop interface and the grid function to help with alignment outperformed other brands and contributed to the high rating. Overall, it’s great to use and allows you to create genuinely professional looking logos at an affordable price. You also don’t have to pay anything until you want to download your final logo which makes it accessible for everyone, not just those with cash to burn.
Tailor Brands definitely made Wix work to beat it to our number one spot. It impressed us with the initial designs it came up with and the logo editor is really simple to use. This makes it great for beginners and it will speed things up for more experienced designers as well. The reason we’re recommending Tailor Brands over some of the other brands on our list is the full range of branding and social media tools available on the platform that will help you develop your brand beyond just a logo.
If you want to find out more about any of the logo makers in this article head over to our comparison list of the best online logo makers and read our in-depth reviews.
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