Best Website Builders For SEO

We conduct independent audits on every brand we review so that you know exactly which website builder is best for search engine optimization (SEO). Read our expert reviews to find out exactly how each website builder platform supports SEO.
Updated: August 2020 Advertiser Disclosure
Most Popular
Wix
User ranking
  • Mobile optimized
  • Code editor
  • Secure hosting
  • XML sitemap
9.5
Total Ninja Ranking

Ideal For

  • Online stores & ecommerce
  • Portfolio & CV’s
  • Photographers
  • Personal trainers
  • Hotels & event services
  • Food & drink businesses
  • Fashion & artist pages
  • Bloggers
  • Business consulting
  • Bookings pages

Highlight Features

Wix personalized SEO plan gives you a step-by-step guide that will have your site indexed on Google within 30 seconds.

Hire a Wix SEO professional using the Wix marketplace. You can choose from 100’s of professionals to optimize your site for SEO to help you climb the SERP and build organic traffic.

Wix Corvid editor gives you the flexibility to take SEO into your own hands and optimize your site ready to compete for the top SERP spots.

Default meta tags automatically create relevant and accurate descriptions for all of your web pages.

Ninja Ranking

  • Beginner Friendly
    8.7
  • Design Capabilities
    9.9
  • Variety of Features
    9.7
  • Value for Money
    9.5
Read Our Expert Review
Shopify
User ranking
  • Fast loading times
  • Code editor
  • SEO plugins
  • Mobile optimized
9.4
Total Ninja Ranking

Ideal For

  • Art & photography
  • Clothing & fashion
  • Jewelry & accessories
  • Electronics
  • Food & drink
  • Home & garden
  • Furniture
  • Health & beauty
  • Sports & recreation
  • Toys & games

Highlight Features

Schema apps automatically create schema data for your Shopify page to help you to show up in rich search results.

Shopify code editor allows you to get beneath your theme and optimize it for search engine performance.

Auto-generated canonical tags are added to all of your web pages to stop duplicate content from showing up in search results and stealing your traffic.

SEO tools help you to edit basics like title tags, meta descriptions, URLs, and product details.

Ninja Ranking

  • Beginner-friendly
    9.8
  • Design capabilities
    9.5
  • Main features
    9.9
  • Value for money
    8.5
Read Our Expert Review
Bookmark
User ranking
  • Fast loading times
  • Mobile optimized
  • Secure hosting
  • Advanced analytics
9.1
Total Ninja Ranking

Ideal For

  • Restaurants
  • Accommodations
  • Social media marketing
  • Coffee shops
  • Artists
  • Photographers
  • Personal brands
  • Wedding events
  • Personal trainers
  • Construction contractors

Highlight Features

Edit your pages for core SEO features like title tags, image alt tags, URLs, and more.

Embed your own code to customize your website with widget and add ons using JavaScript, HTML, and CSS.

Auto-image optimizer reduces file size while keeping resolution quality for fast loading times.

Advanced analytics allows you to see statistics such as traffic, page views, language, and browser to help you see how your SEO efforts are performing.

Ninja Ranking

  • Beginner Friendly
    9.4
  • Design Capabilities
    8.7
  • Variety of Features
    9.1
  • Value for Money
    9.0
Read Our Expert Review
Squarespace
User ranking
  • Code editor
  • Mobile optimized
  • Secure hosting
  • Advanced analytics
8.9
Total Ninja Ranking

Ideal For

  • Portfolios
  • Photographers
  • Online stores
  • Blogs & podcasts
  • Professional services
  • Local businesses
  • Weddings & events
  • Musicians & bands
  • Restaurants
  • Launch pages

Highlight Features

SEO configuration boxes allow you to edit the title tag, meta description, URL, and more on every page of your website.

Structured product information makes it easy for your products to show up in Google’s rich image search.

Search keywords analytics allows you to see which keywords drive traffic to your site from Google, Bing, and other search engines.

Code editor enables you to improve and optimize your Squarespace theme’s SEO performance by making edits directly to the code that runs it.

Ninja Ranking

  • Beginner Friendly
    8.7
  • Design Capabilities
    9.1
  • Variety of Features
    9.0
  • Value for Money
    8.9
Read Our Expert Review
Simvoly
User ranking
  • Fast loading times
  • Code editor
  • Mobile optimized
  • SEO optimized templates
8.6
Total Ninja Ranking

Ideal For

  • Artists
  • Business
  • Consulting
  • Fashion
  • Portfolios and CV’s
  • Photography
  • Real estate
  • Restaurants
  • Membership sites
  • Online stores

Highlight Features

Super fast loading speeds will help you to climb up the rankings – Simvoly scored the fastest out of any of the website builders we tested on our Google page speed test.

Simvoly SEO basics are all covered, the technical stuff is built into the templates and you can edit title tags, meta descriptions, URLs, HTML headings, and more.

Code editor allows you to optimize your website further by editing the code yourself or hiring a professional to do it for you.

SSL certificates come as standard for every website built with Simvoly, this shows that your site is secure, safe from hackers, and it improves your overall SEO performance.

Ninja Ranking

  • Beginner Friendly
    8.7
  • Design Capabilities
    9.1
  • Variety of Features
    8.8
  • Value for Money
    7.9
Read Our Expert Review

Frequently Asked Questions View All Questions

What is SEO?

SEO stands for search engine optimization and involves making certain changes to your website to make it more appealing for search engines to list your web pages higher up the search engine ranking pages (SERPs). There are three different types of SEO that include On-page SEO, Off-page SEO, and technical SEO. You will need to pay attention to all three areas to carry out a successful SEO strategy for your website.

The good news is if you’re using a website builder the technical SEO has already been taken care of so you only need to focus on On-page and Off-page SEO. However, some platforms have done better than others with technical SEO. If you want to find out more head to the SEO section in each of our in-depth reviews for our own analysis.

What can I do to improve SEO on my website?

There are lots of things that you can do to your website to optimize for search engines. Conducting keyword research, writing great (link-worthy) content, and optimizing titles to include relevant keywords is just the beginning. There’s too much to talk about to fit it all here. So, instead, we’ve written an article detailing everything you need to know about SEO on website builders packed full of tips on how to improve your rankings.

Read more about how to improve your SEO >

Which platform is best for SEO performance?

Some of the website builders have a great technical SEO foundation with the ability for users to make edits to important On-page SEO features such as HTML headings, Friendly URLs, image alt tags, and much more. Whereas others have been poorly designed and will make it difficult for your website to rank well. We reveal all in our in-depth reviews and provide a detailed summary of the SEO audits we carry out on every brand we assess.